Facebook Tracking Code

strategy Tag

Customer Success Manager at Blackbaud Canada

This is the second blog post in a series of 6 entitled the Fundraiser Mindset. You can read my post on Discipline here. STRATEGIC Strategic is one of those words that gets bounced around at staff meetings and retreats. It comes loaded with different meaning (and baggage!) depending on who is using it. [caption id="attachment_1928" align="alignleft" width="350"]Game of Thrones title card | Copyright HBO Game of Thrones title card | Copyright HBO[/caption] There's this great scene in Game of Thrones that defines strategic for me. The bad guys have ladders, and they’re climbing up and over the fortress wall. The good guys have a choice to a) shoot the guy coming over the wall or b) shoot the ladder so that no more bad guys climb over the wall. Option a is the tactical move—shoot the guy that is threatening your safety. Option b is the strategic move—position yourself differently so that you can save time, be more efficient and work smarter to kill future bad guys.
Smart fundraisers work strategically. We don’t have the time or resources available to us to shoot bad guys individually.   ← Tweet this